Digitalization is among the key elements that develop a company’s growth. It truly is more than the removal of newspapers and applying computers to log info – it truly is about making a new means of doing business that focuses on client satisfaction, internal communication, and the move details. It is about being more efficient, gaining visibility over organization spend and making decisions with accurate numbers, as well as connecting your complete team into a common mission that drives international growth. It is just a dynamic process that changes the ways companies create and capture value in the marketplace. It can possibly accelerate the obsolescence of an firm’s current business model (BM). As digitalization has the probability of influence a company’s competitive job, firms should be constantly mindful of digitalization’s influence on their BMs and the bordering business environment. To explore the impression of digitalization on a firm’s BM, qualitative empirical info were collected from 12 interviewees doing work in two particular industries, automobile and multimedia. Due to the fact that both industries are characterized by different organization models, this research design allowed for a great in-depth a comparison of how digitalization impacts the inspiration of the firm’s BM. The selection interviews revealed that inside the media industry, the impact of digitalization was felt most clearly pertaining to value creation and worth capture elements. This was largely due to the fact https://cloudycrowd.net/2021/12/06/4-types-of-innovative-business-models/ that the media channels industry places strong focus on the customer channel, therefore causing digitalization to have an early impact on the company’s BM.